Patagonia has long been heralded as one of the most socially-conscientious companies of its generation. But how has it managed to maintain such strong core ethical values, while also improving its bottom line year upon year? In order to investigate this, we will examine four ways in which the company has demonstrated good practice.

Want to look good while also being environmentally conscious? No Problem! Below lists 5 fashion brands that have taken the first step in ensuring more ecological production and waste reduction throughout its clothing while remaining up to date and stylish… Sounds like a win win to me!

At the end of the day… it’s the little things that make all the difference and sustainable clothing is a great place to start.